Through the labyrinth

Thursday, 07/11/2019

"How to navigate the maze of teaching digital transformation"

Just as firms continue to grapple with how to embrace digital transformation, business schools puzzle how to teach it. So how can a business school and an MBA programme help firms survive the gales of digital transformation?

The article "Through the labyrinth" at EFMD's  Global Focus magazine explores these issues in detail along with a case study featuring the Alba - Eurobank MBA in Financial Services 

The article is co-written by Dr. Kyriakos Kyriakopoulos,  Professor of Strategy and Marketing & Academic Directror of the Alba- Eurobank MBA in Financial Services and Mrs. Marina GryllakiDirector of Executive Develpoment 


Read the full article here


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